Mission
Our mission is to make quality international brands available in Armenia through effective distribution, sales development and marketing support. We seek to create lasting value for our partners, customers and consumers.

Selected Brands One Trusted Partner
Novex Group is an import and distribution company connecting international brands with the Armenian market.
We work with selected manufacturers and brands, providing import, distribution and effective local representation and development.
Our work includes sales management, distribution, merchandising and marketing support, building a foundation for every brand’s long-term growth.
We believe successful collaboration is built on trust, responsibility and shared goals.

Our mission is to make quality international brands available in Armenia through effective distribution, sales development and marketing support. We seek to create lasting value for our partners, customers and consumers.
To become Armenia’s most trusted and preferred distribution partner, building a portfolio of strong international brands and supporting their sustainable development in the Armenian market.

We build lasting relationships based on honesty, transparency and mutual trust.

We take responsibility for our commitments, the brands we represent and the results of our work.

We develop long-term partnerships with suppliers and customers based on shared growth.

We aim for high standards in sales, distribution, merchandising and marketing.

We continually seek opportunities to develop partner brands, expand the market and improve our work.

We organise the complete import process for international brands and products, ensuring efficient supply to Armenia.

We manage supply and transportation from manufacturers to the local market.

We provide appropriate storage and efficient inventory management, respecting each product group’s requirements.

We make products available across sales channels and develop brands’ presence in the Armenian market.

We manage and develop sales, working on volumes, product availability and sustained brand growth.

We ensure proper presentation in retail outlets, overseeing assortment, availability, placement and brand visibility.

We develop and deliver brand marketing programmes including market entry, trade marketing, promotions, digital communications and consumer engagement.

We work with HoReCa partners, offering a suitable product range and organising regular deliveries.
